Scantron.com
Scantron's web presence has undergone drastic changes in the last several years. During my tenure at Scantron it morphed from a static, unbranded presence that relied upon an outdated CMS, to a family of nearly a dozen different sites (due to a significant a merger), and finally to one combined presence to house all of Scantron's products and services information.
Sample Monthly Statistics Report
Pages on the Scantron site were visited 122 thousand times (up 80%). Each day, an average of 1.84 thousand people visited pages on Scantron.com (up 99%), viewing pages 346 thousand times over the selected period (up 49%). 92.2 thousand visitors had never been to pages on Scantron.com before (up 87%).
The numbers in green show that visits to our site have increased dramatically, with 92.2 thousand being new visitors in the selected month. This is likely due to a number of marketing initiatives pointing users to the site.
